Newsletter summer 2026

Dear readers,

This summer has certainly had its share of weather extremes. We hope you’ve still found some time to switch off and recharge. In technical communication, however, there’s been little sign of a summer break – a lot is happening right now.

parson newsletter

New EU regulations such as the Digital Product Passport require new ways of delivering documentation and product information to consumers and economic operators. At the same time, technical content is increasingly being processed by AI systems and therefore needs to be structured, contextualized, and machine-readable.

These developments are bringing technical documentation and product information closer together.

They are also creating a stronger connection between content management and content delivery: Simply creating and managing information is no longer enough. Content needs to be prepared so that people and machines can access exactly the information they need – tailored to the product, situation, and task.

Our latest knowledge articles explore how these developments are affecting technical communication and the role structured content plays:

Also in this newsletter:

Events in fall 2026

  • SEMANTiCS 2026 in Ghent
  • Knowledge Connect by Fluid Topics and parson in Hamburg
  • Sneak preview: tcworld conference 2026

New seminar: Get ready for the Digital Product Passport

From parson

  • parson’s consulting approach
  • New technology partner EC Systems

From the parson blog

  • Digitalization with foresight: How can extensive archives be made digitally accessible?

Events in fall 2026

SEMANTiCS 2026 | Ghent | September 15–17, 2026
 

SEMANTiCS 2026

At the international SEMANTiCS 2026 conference, Martin Blumbach (Ericsson) and Ulrike Parson (parson) use two large-scale projects to demonstrate how knowledge graphs connect technical documentation, AI, and content delivery. Learn more

Knowledge Connect | Hamburg | September 29, 2026

Together with Fluid Topics, we are inviting managers and technical communication professionals to an exclusive morning event. Look forward to real-world project insights, engaging discussions, and perspectives on AI, modern content strategies, and intelligent information delivery. Register now

Sneak preview: tcworld conference | Stuttgart | November 10–12, 2026
 

parson at tcworld 2026

What do information systems look like when they need to work equally well for people and AI? parson will explore this question at the tcworld conference 2026 in Stuttgart.

Together with customers and partners, we will present several sessions showing how companies can prepare their content for AI, content delivery, and digital information processes.

This year’s topics range from the Digital Product Passport to knowledge graphs, iiRDS, intelligent information architectures, and service knowledge.

Together with SEEBURGER, SEW-EURODRIVE, DIN Solutions, Schmeling Consultants, and Endress+Hauser, we will present proven approaches and real-world projects.

Learn more

New seminar: Get ready for the Digital Product Passport

What data is needed for the Digital Product Passport? Where is it stored within the company – and how do systems, processes, and responsibilities need to work together?

In the seminar by Roland Schmeling (Schmeling & Consultants) and Ulrike Parson (parson), you will learn how to prepare your company for the DPP – from regulatory and technical requirements to data and data quality and concrete first steps. Practical examples and discussions of participants’ own situations make the seminar highly practice-oriented.

Digital Product Passport seminar

From parson

parson’s consulting approach

How do you successfully introduce a component content management system (CCMS) or a digital information system? We present parson’s proven consulting approach – from analysis and requirements definition to system evaluation and successful implementation. Learn more

New partner EC Systems

With EC Systems, parson has gained a new technology partner. This adds another component content management system (CCMS) to our consulting portfolio – for companies of all sizes pursuing future-oriented digitalization strategies based on modern information architectures. Learn more

From the parson blog

Digitalization with foresight: How can extensive archives be made digitally accessible?

Digitalization project in the public sector

How can extensive archives be made digitally accessible when budgets and specialist resources are limited? And how can organizations create solutions that remain usable over the long term and can be maintained independently?

Our colleague Frank Ralf shares insights from a digitalization project in the public sector. The interview explores the digitalization of historical cabinet meeting minutes, the targeted use of open-source tools, and how historical documents can be transformed into structured, future-ready content. Learn more

We wish you a pleasant end to the summer and a good start to the fall. Stay curious – we look forward to seeing you again this fall.