Blog posts by parson

In 2026, parson celebrates its 20th anniversary—two decades during which the company has evolved from a service provider for technical documentation into one of the leading specialists in modern information systems, information architecture, and smart content strategies.

To mark the anniversary, we look back with Ulrike Parson on key milestones, challenges, and strategic decisions. We talk about the transformation of technical communication, AI, standards, and consulting—and about how she personally recharges her energy. Read more

Today’s project landscape is shaped by time and budget constraints. This makes systematically optimizing processes and methods all the more important. One valuable technique in this regard is the retrospective. Read more

It’s November 2025 and I just came back from this year’s tcworld conference. Pretty much a year ago in November 2024 Anthropic introduced an open-source standard, the Model Context Protocol MCP. It allows connecting apps and servers to generative AI such as ChatGPT, Claude or Gemini.

Technology moves fast these days; generative AI moves lightning fast. And a year was enough for developers in all domains to develop thousands of MCP applications. When I first heard about MCP servers earlier this year, I immediately had to try some of Anthropic’s reference implementations. Seeing the LLM doing actual work on my laptop was eye opening. Read more

More and more companies are replacing static manuals with self-service solutions, which benefits both companies and customers. These solutions empower users to solve problems, whether they are related to purchasing, operating, or troubleshooting a product independently. The key is providing contextual, modular, action-oriented information. Read more

Every day, companies publish numerous pieces of content, including data sheets, website articles, knowledge articles, support information and operating instructions. The structure of corporate content often is the result of organic growth over time. Imagine a solid house that has been expanded and modernized over the years. While house remains stable and serves its purpose, some of its features may be outdated. Yet, underlying structures may have developed that go unnoticed in daily operations but eventually impact smooth workflows. Read more