Ulrike Parson

Chief Executive Officer

Ulrike Parson is founder and CEO of parson AG, specializing in content strategy, digitalization and intelligent information. Member of the iiRDS Steering Committee.

Latest articles by Ulrike Parson

Artificial intelligence in technical communication

by Ulrike Parson on February 20, 2023

Or would ChatGPT get a job with us as a technical communicator?

AIs were once known for recognizing images, answering questions as chatbots, or searching texts. But for the first time ever, there's a serious AI application that can generate texts: ChatGPT. How good is the AI for technical documentation and what does it mean for our profession as technical communicators? Read more

The roles of standards and governance in engineering content. Why standards for multichannel distribution are more beneficial than you think

by Ulrike Parson on August 24, 2020

The ongoing digitization of business requires us to rethink how we deliver user information. Technical documentation with hundreds of pages within one document is no longer viable. Today, we must deliver small content modules that show only the content that users need at a particular moment in time and in a particular context. Users need intelligent content or intelligent information instead of documentation. Read more